🎯 Pollster Ratings Guide

Understanding poll quality and reliability ratings from Silver Bulletin

Why Pollster Ratings Matter

Not all polls are created equal. Some pollsters have proven track records of accuracy, while others may have methodological issues or partisan biases. The pollster ratings you see on our National Polls page come from Silver Bulletin (Nate Silver), which evaluates pollsters based on historical accuracy, methodology, and transparency.

These ratings help you understand which polls to trust more when tracking public opinion on elections, approval ratings, and policy issues.

Understanding the Ratings

A+

The highest quality pollsters with exceptional track records

Key Characteristics:

  • Consistently accurate predictions
  • Transparent methodology
  • Large sample sizes
  • Rigorous quality controls
  • Minimal partisan bias
Examples: Monmouth University, Marist College, Siena College/New York Times
A

Excellent pollsters with strong accuracy and reliability

Key Characteristics:

  • Very accurate historical performance
  • Clear methodology
  • Representative samples
  • Strong quality standards
Examples: ABC News/Washington Post, CNN/SSRS, Pew Research Center
A-

High-quality pollsters with good track records

Key Characteristics:

  • Good historical accuracy
  • Documented methodology
  • Reasonable sample sizes
  • Generally unbiased
Examples: Quinnipiac University, Emerson College, Ipsos
B+

Above-average pollsters with solid performance

Key Characteristics:

  • Above-average accuracy
  • Acceptable methodology
  • Adequate sample sizes
  • Minor methodology concerns
Examples: Morning Consult, SurveyUSA, Public Policy Polling
B

Good pollsters with acceptable accuracy

Key Characteristics:

  • Generally accurate
  • Basic methodology disclosed
  • Standard sample sizes
  • Some minor issues
Examples: YouGov, Harris Poll, Rasmussen Reports
B-

Acceptable pollsters with some concerns

Key Characteristics:

  • Mixed accuracy record
  • Limited methodology details
  • Some sample quality issues
  • Occasional partisan lean
Examples: McLaughlin & Associates, Trafalgar Group
C+ or Lower

Pollsters with significant concerns or limited track records

Key Characteristics:

  • Below-average accuracy
  • Methodology concerns
  • Small or unrepresentative samples
  • Partisan lean detected
  • Limited historical data
Examples: Various partisan or advocacy group polls

What Goes Into a Rating?

🎯

Historical Accuracy

How close were their polls to actual election results in the past?

🔬

Methodology

Do they use sound sampling techniques and disclose their methods?

📊

Sample Size

Larger samples (1,000+) generally provide more reliable results

⚖️

Partisan Bias

Does the pollster show consistent lean toward one party?

📅

Recency

More recent polls are generally more accurate as election day approaches

📞

Contact Method

Live phone, automated calls, online panels each have different strengths

How to Use These Ratings

1

Check Multiple Polls

Don't rely on a single poll. Look at the average or trend across multiple high-quality polls to get a better picture.

2

Prioritize A-Rated Pollsters

When polls disagree, give more weight to those from A+ to B+ rated pollsters with proven track records.

3

Consider the Sample

Check who was polled: "Registered Voters" (RV), "Likely Voters" (LV), or "Adults" (A). LV polls are typically most predictive of election outcomes.

4

Watch the Trend

Individual polls have margins of error (usually ±3-4%). Focus on trends over time rather than small shifts in single polls.

About Silver Bulletin Ratings

The pollster ratings displayed on Candifact come from Silver Bulletin's Pollster Ratings, developed by Nate Silver and his team. These ratings are based on:

  • Analysis of thousands of polls from past elections
  • Comparison of poll results to actual election outcomes
  • Evaluation of methodology and transparency
  • Assessment of house effects and partisan lean

Silver Bulletin updates these ratings regularly as new data becomes available. Learn more at www.natesilver.net